The progressive bank Triodos has built an outstanding reputation in creating financial services that benefit society and the environment. By offering the services of a standard retail bank but focusing its resources and financial management on people and planet the bank has not only created an impressive degree of impact, but also a burgeoning client base, anxious for banking that not only does less harm, but actively does good. Read more
E-motive is an international learning exchange between the global North and South, resulting in knowledge flow that improves development in both directions. Witness, for example, the Dutch dairy farmer who picked up tips in treating his cows from an Indian colleague, thus lessening their needs for antibiotics.
An afternoon at the ABN Amro’s Innovation Center stretched participants’ minds on how they can communicate technological developments. With a main theme of how innovation stories blend possibility and reality, the interactive workshop took participants through their own innovation stories, bringing their knowledge and expertise to the story table.
What: Innovation storytelling workshop
Who: ABN Amro, 30 + participants
When: June 2015
How long: 2.5 hours
Matt Jaems and Joeri Pruys prime interest in story was how they could turn their film Rotterdam I Love You into a wider movement in the city. Our continuing conversation ended up in a story workshop some months later. We took a deep look at the project’s points of magnetism and evolved a conversation about their project into deep reflection on Rotterdam culture and the role of cities in the 21st century.
After a successful workshop in November 2014, we worked with CISU to create a story activation tool for their 300-member network. After consultation, prototyping and testing, the tool provided input for CISU to conduct story workshops with their members. Words That Change provided story expertise, which CISU adapted and enhanced through the unrolling of its story programme. This is an example of in-skilling which allows us to have powerful impact where budgets need to be conserved for critical causes. Read more
Circle Economy promotes systems change in closing the loop in how we use resources at company, sector and regional level. At the start of 2015, they approached us with a question of how they can tell a better story. We designed a half-day workshop that brought together 15 team members, including leadership, to find their own personal story and how this merged to create the combined Circle Economy story.
Other than using the US spelling of the word ‘apartment’, WFA stands out because they do everything to an excellent standard. Their apartments are swelling in number and can be found in more and more wonderful locations around Europe. Amsterdam serviced apartments represent the largest group in their portfolio.
New World Fight Club is powerful band of professionals that enable companies to become more responsible in their work. Their key weapon is innovation: they put teams through design thinking processes to enable them to come up with powerful solutions to complex challenges. They work at the heart of companies and their clients include Tommy and TomTom.
Packaging writing including slogan and deepening overall brand concept for Yogi & Yousef 100% natural dates.
Dates, it turns out, are hard to describe. Surprisingly, people just don’t know they are reading the word ‘dates’. This is because they usually can see the dates, something which Yogi & Yousef’s packaging concept did not accommodate. They wanted to sell their dates like chocolate bars – because the content is so fantastic.
Under this eight month agreement, Simon produced articles and press releases for both print and online for one of Europe’s leading business schools.
Collaboration does not come much more exciting for a storyteller than writing stories to introduce the acts at Tomorrowland, now for the second year.
Over 180,000 people gather for this festival every year and experience its music whilst dancing in playful mythical landscapes. Our task was to tune in to the myth that had been created by and elaborate it over 21 acts that happened over the weekend.
Pure storytelling and creative joy in collaboration with Amsterdam’s Orange Tree studios.
Storytelling is coming to be seen as a vital art in in any leader’s toolkit. Whether communicating in writing or in person, they need to know how to can structure a story to get a message across for maximum impact.
These workshops, in association with Flickering Wall, taught leaders how they can bring more focus to their communications and apply the age-old art of storytelling to improve internal communication and alignment within and across teams.
The workshops were produced in a customised format for the needs of ING, with 20-odd workshops run throughout the company in the Netherlands and Belgium, in English, Dutch and French.
The Savoy Hotel in Amsterdam needs a newsletter that can give their customers a feeling that they are experiencing a different side of the city. This hyper-local approach to a city guide, using the voice of the Front Desk Manager Ronny, gives readers an insight into the city that guide books and mainstream websites are unable to provide.
The newsletter is produced monthly in association with brilliant content marketers Benworx – and this looks as though it will become a repeat co-operation service for businesses and hotels looking to leverage their online potential.
This blog post is an entrant into the The Masdar Engage Blogging Contest. To help me win please vote for it on the contest page and tweet, like and share it as much as you can on the contest page itself before midnight 3rd January 2013. This will not only get me to a massive water conference in Abu Dhabi it will also help spread awareness on vital water issues worldwide.
Humanity’s relationship with water that is both simple and complex. 95% of our bodies consist of water and as well as for hydration of the body we need it for its psychological, therapeutic and cultural effects. We also use it in industry in energy production, manufacturing processes and extracted from the ground, sky and sea. Our water use affects every ecosystem on Earth, and says a great deal about our attitudes to the planet and to life itself. This article is a broad sweep through three areas where we can transform water use and the change attitudes to this life-giving element.
The storytelling workshop is arriving at the Hub Helsinki on 20 September to unleash a whirlwind of charasmatic storytellers on the social business community.
Everyone has a storyteller lurking inside them and when this is put to business use it can dramatically improve the presentation and communication of your business. You may know what your business does – but what makes its activities meaningful?
As Editor and Publications Manager at Philips Design, Simon worked as part of a team that produced articles for the newsletter new value by Design, as well as for the annual design collection.
Below is a selection of articles to which he was the main contributor:
A blog post written for PYMWYMIC
By Simon Hodges
In the midst of global economic uncertainty and consumer backlash against financial sector bonuses, a small East African SME Fund is paving the way for a new construct for linking performance to reward: measure return not only by business growth & profit, but also by verifiable social good.